📘 Freelancing + Personal Branding
Duration: 50 Hours | Hybrid Mode | Max 15 Students Per Batch
 Overview
Freelancing & Personal Branding is designed for individuals who want to earn independently by offering digital services and building a strong professional identity.
This 50-hour structured program trains students in client acquisition strategies, profile optimization, service positioning, pricing strategy, and reputation building.
The course prepares students for:
- Freelance Digital Marketer
- Independent Consultant
- Content Creator
- Social Media Consultant
- Remote Service Provider
It empowers students to generate income independently instead of relying only on traditional jobs.
 Key Features
✔ 30 Hours Structured Training
✔ Hybrid Learning (Offline + Online Support)
✔ Maximum 15 Students Per Batch
✔ Freelance Profile Setup Guidance
✔ Service Pricing & Proposal Strategy
✔ Personal Branding Framework
✔ Client Communication Training
✔ 3 Months Mandatory Practical Internship
✔ Lifetime Placement Assistance
✔ Certificate of Merit (Minimum 60% Required)
 Eligibility
- 12th Pass or Above
- Graduates (Any Stream)
- Digital Marketing Students
- Working Professionals
- Entrepreneurs
- Homemakers wanting income opportunities
Basic computer knowledge required.
 Course Curriculum
Module 1: Introduction to Freelancing
- Freelancing Ecosystem
- Types of Freelance Services
- Skills Identification
Module 2: Service Selection & Positioning
- Niche Selection
- Service Packaging
- Competitive Analysis
Module 3: Freelance Profile Setup
- Portfolio Building
- Profile Optimization Strategy
- Professional Presentation
Module 4: Client Acquisition Strategy
- Proposal Writing
- Lead Generation Techniques
- Networking Strategy
Module 5: Pricing & Negotiation
- Service Pricing Models
- Payment Structures
- Negotiation Basics
Module 6: Personal Branding
- Brand Identity Development
- Professional Social Media Positioning
- Authority Building Strategy
Module 7: Communication & Client Handling
- Client Communication Skills
- Project Handling Workflow
- Feedback & Reputation Management
Module 8: Scaling Freelance Career
- Building Recurring Clients
- Creating Service Systems
- Transitioning to Agency Model
 3 Months Practical Internship
After classroom training, students undergo a 3-Month Practical Internship.
Internship activities include:
- Assisting in client communication
- Supporting service execution
- Preparing proposals
- Managing project workflows
- Participating in branding strategy tasks
Internship is unpaid and focused on practical exposure and professional readiness.
 Placement Assistance (Lifetime Support)
Career Craft Institute provides lifetime placement assistance through its dedicated job portal.
Support includes:
- Resume & Portfolio Guidance
- Interview Preparation
- Freelance Opportunity Guidance
- Client Acquisition Mentorship
- Lifetime Job Portal Access
Placement assistance is provided. Placement is not guaranteed.
 FAQ
Q1. Can I start freelancing immediately after the course?
Yes, provided you implement strategies and build your profile actively.
Q2. Do I need prior experience?
No. The course is structured for beginners as well.
Q3. Is freelancing income guaranteed?
Income depends on skills, consistency, and client acquisition efforts.
Q4. Is internship paid?
No. Internship is unpaid and focused on skill-building.
Q5. Will I learn how to get international clients?
Basic global freelancing strategies will be introduced.
 Trust & Credibility
Career Craft Institute operates with strong professional backing and structured training standards.
- 40+ Years Combined Teaching & Industry Experience
- Supported by Professional Business Ecosystem including Prospectpulse Private Limited
- GST Registered
- Udyam (MSME) Registered
- Hybrid Classes with Maximum 15 Students
- 60% Mandatory Certification Rule
- Structured Internship Program
- Lifetime Placement Assistance
